Professional Services 8 weeks
Marketing Automation & CRM Integration
Built custom integrations connecting HubSpot, Salesforce, and internal systems, automating 80% of manual data entry.
Key Results
- ✓ 80% reduction in manual data entry
- ✓ 15 hours/week saved for sales team
- ✓ Zero data sync errors (vs. 50+/month)
- ✓ Lead response time reduced from 24h to 2h
- ✓ Sales pipeline visibility improved significantly
The Challenge
The client was manually copying data between HubSpot, Salesforce, and their internal project management system. This led to errors, delays, and the sales team spending hours on data entry instead of selling.
Our Solution
We designed and implemented a bi-directional integration system that synchronized data in real-time between all three platforms. Custom webhook handlers ensured data consistency, and an admin dashboard provided visibility into sync status.
Technologies Used
Node.jsHubSpot APISalesforce APIPostgreSQLRedisAWS Lambda
"Our sales team can finally focus on selling instead of copying data. The integration paid for itself in the first month."